Dell + EY Tech and Professional Services Unite

Turned complex ideas into clear visuals, even when the brief was a bit... squishy. Animated my way through a corporate project, proving that even spreadsheets can be exciting.

Client:

Dell + EY

Company:

Peppercomm

My Function:

Animation, Motion Graphics, CD, AD, Storytelling, Logos & Brand Development, Graphic Design

Description:

At Peppercomm, I was tasked with bringing the Dell + EY project to life. The initial concept was a bit abstract, but through collaborative discussions and insightful questions, we clarified the vision and embarked on the production journey. As the primary creative force on this project, I storyboarded the narrative, refined the script with the lead producer, and developed animatics that combined stock footage with initial designs. Each iteration brought greater clarity and refinement to the visuals.

Leveraging my expertise in Adobe Illustrator and After Effects, along with innovative 3D tracking techniques, I seamlessly integrated animated elements into the live-action footage. The result was a polished and professional final product that effectively communicated the key messages without being distracting. This project showcased my ability to translate complex ideas into clear and compelling visuals, even under tight deadlines and with limited resources. It was a testament to my problem-solving skills, technical proficiency, and dedication to delivering exceptional results.

Below are the concept designs.

More Info

This website was custom designed and made by myself using Wix Studio.