Garbanzo.tv Brand Refresh

Reimagined Garbanzo's brand identity from the ground up. Crafted a playful yet professional aesthetic that resonated with their target audience.

Client:

Garbanzo

Company:

Garbanzo

My Function:

Logos & Brand Development, CD, AD, Storytelling, Graphic Design, Animation, Motion Graphics

Description:

Collaborated closely with the owner to spearhead a comprehensive rebranding for Garbanzo. We infused the new logo and icon with a playful, comic book-inspired aesthetic, balanced by a technical, isometric design that conveys precision and expertise. This visual language effectively captures Garbanzo's unique blend of creativity and professionalism. The rebranding extended beyond the logo, encompassing a versatile custom icon set reflecting popular social media icons and emojis, and culminating in the design and development of a modern, user-friendly website.

The Garbanzo Icon set was a particularly enjoyable aspect of this project. Drawing inspiration from the past decade's visual trends, I meticulously crafted each icon to seamlessly integrate with the new brand identity. This playful yet professional icon set enhances Garbanzo's communication across various platforms, adding a touch of personality and visual consistency. The positive reception from both the client and their audience underscores the success of this rebranding effort.

More Info

This website was custom designed and made by myself using Wix Studio.